Amazon Prime Video

Recreating VAR for Amazon

Creative Development

As part of their Premiership agreement, Amazon had an opportunity to produce content with Thierry Henry and Peter Crouch. The team briefed us to create an ad to promote Amazon Prime Video Sport’s social channels, whilst incorporating the topical VAR system. We worked in partnership with their retained agency to bring to life the idea; directing, producing and editing the ad in a 3 week turnaround from brief to final delivery.